Spreading the Word

Creative Edge are delighted to have launched a new website for Cornwall's number one distribution Service and producer of the For One and All activities and events guide – Seymac Distribution.

The website balances a clean, corporate approach with fun animation which parallels the companies professional approach and warm personality. The website features a flip through guide and online ordering of attraction leaflets.

The One That Didn't Get Away

This simple initiative aims to reduce marine litter by involving one of the key stakeholders, the fishing industry. Member vessels are given hard-wearing bags to collect marine litter that accumulates in their nets during fishing operations. Filled bags are returned to the quayside in participating ports and moved to secure containers ready for safe and responsible disposal.

As well as the obvious environmental impact of marine litter, research has shown it costs the fishing industry on average, £10,000 per boat, each year, through contamination of catches, broken gear, and fouled propellers. Vessels surveyed, spent an average of 41 hours a year removing marine debris from fishing gear. These are costs that fishing vessels cannot afford to absorb. Participation in the project will contribute towards the permanent removal of debris and marine litter from fishing grounds, which not only makes good financial sense, but also helps fishing vessels meet the requirements of the Responsible Fishing Scheme.

Fishing for Litter South West aims to establish a network of 6 harbours, recruit a minimum of 60 fishing vessels and recover 200 tonnes of marine litter. A percentage of the waste that comes ashore will be monitored to try to identify the source of the litter and establish if there are any regional differences. The information will also be fed into international monitoring programs such as OSPAR’s Marine Litter Monitoring Working Group.

The project is being co-ordinated locally by a Project Officer based at Seafood Cornwall Training in Newlyn and overseen internationally by KIMO UK. See what Creative Edge has done for Fishing For Litter



Recognition for Penlee House

Well done to the team at Penlee House Gallery & Museum which took silver in the Southwest Tourism Excellence Awards for the Small Visitor Attraction of the Year. A great achievement. Creative Edge worked with Penlee House to create a comprehensive website which catalogues their vast collection of work by Newlyn School artisits.

Penlee House Gallery & Museum, Cornwall www.penleehouse.org.uk

Read more on the Southwest Tourism website

Official GE Design My Break Launch

GE is a Worldwide Olympic Partner, providing a vast array of innovative products and services that are at the heart of a successful Olympic and Paralympic Games.

Design My Break is a pioneering competition to help improve the lifestyle of young people and create lasting change for the future.

The midday break is seen as a challenge in many schools, yet it can be a great opportunity for young people to build friendships, feel good about themselves and enjoy the benefits of physical activity and balanced nutrition.

A picture speaks a thousand words

Creative Edge were delighted to pick up an award at a recent Tesco event. The Tesco Values Award was in recognition of communicating a sense of local communities through the use of photography which engages those communities and adds value to the Tesco messages.

Lead Designer on the Tesco projects Phil Zschiesche, said 'We've worked really hard with local photographer, Steve Tanner, on a number of Tesco projects and this close relationship has paid off. The results and feedback have been really positive and we look forward to future collaborations'.

Timeless Black and White

Continuing our work with A&T Services, Creative Edge have created a distinctive brochure, which makes full use of superb photography from Kirstin Prisk. The images were originally shot in colour, but the high visibilty jackets were over powering. Using the timeless medium of black and white has really enhanced the companies brand and created a powerful image and strong personality.

Designing Design My Break

Launched today, the ‘Design My Break’ initiative is designed to help improve the lifestyle of young people and provide a positive legacy for the future. It builds on GE’s existing involvement with the London Organising Committee for the Olympic Games (LOCOG) to support their Get Set education programme for the last three years.  GE is also working with a number of partners on the initiative including the LOCOG/Food Standards Agency ‘SmallSteps4Life’ programme, the Youth Sports Trust, the Schools Food Trust and the Department of Health.

Creative Edge were brought in to oversee the design elements of the project including the identity, flyers, posters and website. To complete the identity an afternoon of photography was arranged at a Bristol school, with fantastic results. 21 enthusiastic pupils got to experience being under the glare of studio lights and camera, whilst the Design My Break identity and marketing materials were brought to life with a superb set of images.

Thanks must go to Steve Tanner photography and Fairfield High School

Planning for the Future

Following on from work with Tesco on the St Austell store extension, Creative Edge have been busy working on several extension and new store projects.

Our remit was to design exhibition panels, produce photography and leaflets with feedback forms for a public consultation exercise. The views of the public are taken into consideration before Tesco submit their plans for planning permissions.

Stores which came under Creative Edge's attention included Glastonbury, Wadebridge, Penzance, Saltash, Seaton, Taunton and Blandford, with some featuring facilities such as rain water harvestors and combined heat and power plants.

Dance is Taking Off at Trebah Gardens

Renowned for their unique brand of Dance story telling, Cscape’s talented ensemble of performers will be collaborating with a hundred dancers, young and old, writers, artists and musicians to tell the secret stories that are growing in Trebah gardens. Stories of flowers whose scents break hearts, plant hunters who travelled the world for rare blooms, homecomings and leavings, this will be a show to excite all your senses.

Cscape will be creating a week of extraordinary site specific performance events at Trebah Gardens in early July. The intoxicating evening performances by Cscape will feature fire, dance, music and poetry, accompanied by a Community Dance Company of 100 dancers and Cornwall Youth Dance Company. The Venus Flower and other stories is part of the wider Global Garden project taking place at Trebah all week.

Creative Edge are thrilled to be involved and have designed posters, leaflets, invites and advertising for the event, all of which have been printed by our friends at St Austell Printing Company.


Creative Edge were recently involved with both the Cornwall Business Awards and the Ignite Cornwall Business Plan Competition and would like to take the opportunity to congratulate the winners of both events.
Dave Rickett, who sat on the judging panel, was very impressed with the high standard and diversity of entry in the Ignite Cornwall Business Plan Competition which saw Rokka Play given first prize for their business plan, amongst very stiff competition.
An entertaining evening was had at the Cornwall Business Awards, which were attended by Dave and Melinda Rickett, Leo Stockley from Creative Edge and Simon and Vanessa Hendra. A talk was given by Karren Brady, prior to the announcing of the winners. In particular we would like to say well done to Proper Cornish for Best Diversification and St Austell Printing Company for Customer Focus.
For both events Creative Edge worked on various graphic elements.


Charity Starts at The Esplanade Hotel

Creative Edge are proud to be sponsoring the Charity Summer Ball at the Esplanade Hotel in Newquay with the design of poster, ticket and adverts.
In aid of Cornwall Air Ambulance Trust the ball is to be held on Saturday 10th July from 7:30pm – 1am
Following a welcome cocktail, there will be a three course sit-down meal, live band, DJ, casino tables and charity auction. It's all for a vital and great charity and promises to be a fun and entertaining evening.
Don't delay, book today. £25 per ticket – call 01637 873 333

Highly Recommended

Gwel an Mor Lodge

Well done to Gwel an Mor, who along with only a couple of other UK resorts made the list for a recent Times article on 20 Great Family Getaways in Europe. Gwel an Mor, who have recently updated their website through Creative Edge, offer breaks in luxury timber lodges high above Portreath beach. Apart from the pool and restaurant Gwel an Mor stands out for its ranger-led wildlife walks.
See more at: Gwel an Mor portfolio pages
Visit: gwelanmor.com
See the Times article

Education Through Creativity

Creative Edge are once again involved in the annual Combined Truro Schools Arts Events (CTSAE), which this years goes under the title 'Build Up'. The CTSAE event, now in its sixth year, started in 2005 with a celebration of the explorer Richard Lander founding the navigable course of the River Niger and focusing on African Art. Other themes covered have been Rivers, Cornish Mining, Cornish Gardens and last year, ‘Show ID’ looked at pupils own identities.
Build Up focuses on the history and architecture of the City of Truro and has seen students involved in a variety of joint workshops. They produced clay reliefs based on the architectural features discovered whilst exploring the rich heritage of Truro, as well as constructing a large scale relief of ‘Middle Row’  – a row of buildings that used to exist in Boscawen Street and working with an illustrator on a book.

The exhibition runs from Feb 26th – March 6th (9am - 6pm, Mon - Sat) at the Lander Gallery, Lemon Street market, Truro.

Summer Insight

The summer edition of the Cornwall CATA Guide has arrived at Creative Edge, fresh from the printers. Carrying on the success of the winter guide update, the summer edition features bite size snippets from each of the members of CATA and continues the push for a user friendly and clean layout.

Press Pack for Spa Hotel

Working with Creative Edge, The Bay Hotel have just released a new Press Pack. Images from recently commissioned photography have been combined with the fresh corporate colours and engaging typography to create a vibrant brochure.

Inspired Poetry

The latest edition to the Creative Edge publishing house is the new book of poetry from Bert Biscoe. The book is a collection of poetry about Par and is dedicated to the memory of John Baker, who first introduced Bert to this important port and showed him the true beauty of the place. 

New look guide

This seasons CATA Guide has been launch with a fresh design, aimed at giving the audience a more informative guide to Cornwall. Featuring bite size snippets from each of the members of CATA the guide is all together more user friendly with a clean layout and the introduction of a more lively colour palette. Pick up your copy to discover another side of Cornwall. 

Plant inspired identity

Samphire is the name given to a variety of different edible plants that grow in coastal areas, and is also the name of a new advisory business we have recently branded. Samphire Communications offer an investor relations service to large and medium sized corporations. Creative Edge created a sophisticated, clean, fresh and contemporary identify for this new business.


Going for Gold!

Hotel of the Year 2009, Website of the Year and Winner of Winners! The team at Creative Edge would like to congratulate our client St Michael's Hotel in Falmouth on last nights success at the Cornwall Tourism Awards.

From Farm to Fork

Brady Family Ham is unique in that it offers consumers Farm to Fork assurance. Simply put, Brady Family Ham is traceable to its original farm. Recently launched across Ireland, Creative Edge has refreshed their packaging range for Brady's sliced ham's to compete in all tiers of the supermarket, but most of all, to ensure that the customers know that Brady only use 100% Irish ham!

We're hiring!

Calling all Graphic Designers, Freelancers and Web Developers! Creative Edge are always on the look out for talented individuals to join their experienced team. Take a look at our current vacancies here.

Plans for St Austell

Creative Edge have been commissioned by Tesco to help promote their exciting new plans for an extension to the St Austell Store. Our remit was to design exhibition panels, produce photography and feedback forms for a public consultation exercise. The views of the public will be taken into consideration before Tesco submit their plans for planning permission. The exhibition panels have been on display in the community at the Leisure Centre and in-store and show the proposed new store layout and architects visualization. The store extension will create 180 new full and part time jobs, reduce in store congestion, allow for an introduction of a clothing section and improve road access problems.

Wonderland! where?

Creative Edge have assisted Oxford Innovation in the design of materials to publicise their launch event that will take place on Wednesday 14th October at the Caerhays Estate. Anyone with ambitious growth plans for their business, startup or established, is encouraged to contact Anna John or Emma Yates on 01872 300116 or info@growcornwall.co.uk, or visit www.growcornwall.co.uk to find out more.

Relish, Chutney & Festivals

This weekend saw the annual Cornwall Food & Drink Festival take place featuring a delightful stand from our favourite makers of preserves, Crellow. With prizewinning handmade chutneys, savoury jellies and a few unusual condiments on display, all lovingly made using local Cornish ingredients, their stand was a hive of activity. Congratulations Crellow on a successful festival!

New ID straight from the kiln

Ruth Bedingham, a local artist who specialises in individually designed and crafter glass approached Creative Edge to create an identify that reflected her work along with the vibrance and intensity of her glass. The result was Glass Ruth, an abstract form inspired by one of the artists pieces with colours that complimented the vibrancy of her work. See more examples in our portfolio

Newsletter 7

Every few months we produce a newsletter to keep you up-to-date with the goings on in the studio. If you would like to receive our newsletter simple add your details to our mailing list which can be found beneath the contact & location navigation link titled 'subscribe to regular updates.'

To read our latest stories, news and projects please click here for Newsletter 07!

Talk of the town

Following the successful launch of the Rick Stein savory oat biscuits, we are happy to say that Creative Edge's design has been picked up by a number of national publications. Read the full article on the Design Week website as well as on Packaging News.

We're having a NIP and tuck

Creative Edge and the other inhabitants of the Newham area of Truro have formed a group called NIP, Newham Improvements Project, who's aim is to unlock the economic potential of the region. The group will be looking at the environment, accessibility, public transport provisions and overall improvements to this somewhat forgotten area of Truro.

Hot out of the oven!

We are pleased to announce the launch of an exciting collaboration between Rick Stein and Furniss of Cornwall. Over the past few months Creative Edge have been working closely with Furniss (not just tasting the delicious savoury oat biscuits) on developing this exciting range of Oat Biscuits. Taking inspiration from Rick Stein's 'local heroes' , those essential suppliers who contribute to the unique flavours of the biscuits, we have produced 3 boxes which encapsulate the Stein brand and stands it apart on the supermarket shelf.

The range of biscuits are available at Stein’s Deli, South Quay, Padstow and via the online shop at www.rickstein.com

Website on its way to raise 1m-plus

Established 82 years ago with a single horse and cart, Dash still delivers newspapers to West Cornwall but has now become one of the biggest independent printed media distributors and the biggest seller of Ordnance Survey maps online apart from Ordnance Survey's website itself.

Creative Edge have worked closely with Dash for a number of year, helping to develop its online media in particular the website of dash4it.co.uk anddash4yourshop.co.uk. With the launch of the latest website to the Dash family (dashsw.co.uk) the company look set for another successful year with an expectancy of creating a turnover of more than £1 million.

Stephen Dash, managing director, said: "Creative Edge's work has proved invaluable to our business in developing what is and continues to be an increasingly successful side to our business – investing into e-commerce, retail and online logistics."

For the full story please visit the This Is Cornwall website.

Grow Cornwall

After successfully winning a pitch for Oxford Innovation, the studio has been working flat out creating an array of visual graphics for their new programmes which provide coaching and mentoring for high growth businesses. The projects are publicly funded and following the successful launch yesterday will be rolled out over the next year.

Keep it Cornish!

Keep It Cornish is a unique opportunity for businesses of Cornwall to attract and retain new customers by providing them with unbeatable offers through a booklet and website. We were approached by the company to create a brand that would encapsulate the spirit of tourism together with a professional approach. Look out for more to come over the next few months, including a comprehensive listings website.

New identity for consultancy

Having worked closely with Bedingham Associates on a number of high profile projects, they have turned to Creative Edge for a brand make over. A tricky brief as the company looks after both Education and commercial clients, therefore, a friendly approach was taken for the type treatment with the cool colour scheme giving that all important corporate feel.

Newsletter 6

Every few months we produce a newsletter to keep you up-to-date with the goings on in the studio. If you would like to receive our newsletter simple add your details to our mailing list which can be found beneath the contact & location navigation link titled 'subscribe to regular updates.'

To read our latest stories, news and projects please click here for Newsletter 06!

Falfish on the move

You might have noticed something new on the roads around Cornwall. We've just created the graphics for a 40ft refrigerated lorry for leading seafood processor Falfish. The image itself is a super high resolution photograph of a flag which we created, commissioned and can be seem flying high above their offices. Look out for the eye catching lorry next time you're on the A30.

50,000 and counting

We here at Creative Edge would like to congratulate Dash 4 It on reaching their 50,000th sale. In the last 2 years we have been working closely with Dash and are happy to see their continued success, which is even more sweeter in these difficult times. 
So 50,000 and counting, well done Dash!

St Michael's rooms get a make over

Ever checked into a hotel and discovered a coffee stained, tatty bit of paper welcoming you to your room? Well not at St Michael's Hotel!

On its search for its 4th star we have been working closely with St Michael's on the finishing touches to their rooms. Taking inspiration from the sea, the quirky elements and playing on the holiday humour we have created a series of pieces to enhance your stay at the hotel. So why not relax, drift away and enjoy Breakfast in Bed at one of Falmouth prestigious hotels.

Forget freaky Friday, go get fundraising!

Friday the 13th is normally a day to avoid, but not this Friday as it sees the annual return of Red Nose Day and an outbreak of red painted fingernails in the studio! Red Nose Day serves as a timely reminder that businesses all have a role to play in the wider community. The money raised by many thousands people, goes not just towards worthy projects overseas, but also projects much closer to home. Last night the BBC local news ran a short piece about the Women's Rape and Sexual Abuse Centre in Bodmin who have received funding towards its Art programme. Last year Creative Edge worked together with the WRSC to produce an inspirational book containing many thought provoking, emotional and highly creative pieces of art and poetry submitted by the young women who worked with professional artists.

You can see the full news article on the BBC site or take a look at some page samples here.

New site pitched

Creative Edge have just launched a new website for Newquay Camping a one stop shop for enjoying the great outdoors. After visiting the store and forming a close relationship with the client, a fresh new brand was establish exploring all the fun and adventure associated with camping. Take a look at the new site and stock up for life outdoors!

Newsletter 5

Every few months we produce a newsletter to keep you up-to-date with the goings on in the studio. If you would like to receive our newsletter simple add your details to our mailing list which can be found beneath the contact & location navigation link titled 'subscribe to regular updates.'

To read our latest stories, news and projects please click here for Newsletter 05!

Simply Cornish Hampers goes live

Simply Cornish Hampers recently came to Creative Edge needing a refresh of their exisiting website.

We took their needs on board and created a bespoke ecommerce website freeing them up of many labourios tasks inherent with their old system. Take a look at the new site here.

Children Inspired By New Career Card Game

Truro based design consultancy Creative Edge has worked with the education charity Ablaze  and major sponsors GE to support Bristol City Councils ‘My Future My Choice' programme, by creating a unique teaching aid to help raise the career aspirations of primary and secondary school children.

It is now on trial in Bristol schools with the aim of being rolled out to schools across the UK. See what schools are saying about the cards. Originated by Creative Edge's design team this unique and fun card game helps teachers and GE Corporate Citizenship volunteers when they go into schools to give them a broader understanding of the "World of Work".  This is particularly relevant at a time when government figures show a falling knowledge of work options amongst younger children.

The pack of 52 illustrated, colourful and graphically designed cards each contain easily readable information about individual careers, ranking the multitude of different skills needed for any profession and suggesting family groupings with similar skills. It was important to show that no skill or profession was better than any other profession, just different, and that similar skills were needed for lots of different careers.

There are rules for five games that can be played with the one pack, but the children have already made up their own game whilst trialling the cards, showing how involved they became.

The teachers love them too as they can be used in many different ways, either individually or in groups, to stimulate discussion and inspire their pupils about future career choices and the vast range of options available.  

Melinda Rickett, partner at Creative Edge said: "We were approached by GE, ABLAZE and Bristol City Council to come up with some ideas to help the company's Corporate Citizenship programme volunteers discuss career aspirations with local school children. We looked at ideas surrounding why people chose certain lines of work and the skills needed to fulfil these roles and then came up with the ‘My Future My Choice' cards theme to demonstrate the range of careers available and the skills required."

Ablaze is a charity that is involved in a wide range of educational projects nationally.  GE has taken the lead in the My Future My Choice project that started with children's performances at Bristol's Old Vic to broaden their horizons when it came to career choices.

The majority of children in year 5 in Bristol state schools attended these performances. 2131 nine and ten year olds completed a pre and post performance survey to give a snapshot of what job thought they might do in the future.  The survey showed that after only a brief look at some of the jobs available in the world, children's aspirations will shift away from a stereotypically narrow band of jobs towards more realistic or professional aspirations. 203 fewer children wanted to be footballers, hairdressers or builders after the one hour show. In July 2009, after a full year working with the programme's volunteers and resources these children will be surveyed again.

Ruth Bedingham, from the GE Corporate Citizenship programme said: "Our previous invovlement in the My Future My Choice project demonstrated that we had begun to make progress in broadening children's expectations and wanted to build on this.  

"We needed to make it interesting for our volunteers and the children when they went into schools, so approached Creative Edge who had already done a great job with the iCount project which launched the GE Corporate Citizenship volunteer scheme earlier this year.

"The results have been fantastic and Creative Edge has produced a really imaginative piece of work, which will no doubt be an excellent tool in helping younger children open their minds to a range of exciting careers beyond their existing knowledge."

GE has a history of philanthropic work and through schemes like My Future My Choice is keen to inspire children to do the best they can and help build a work force for the future.

"We believe that it is vital businesses get involved in education to inspire, share real world experiences and encourage children to look outside of their own daily lives or what they see on television," said Ruth Bedingham. "Through these cards and the My Future My Choice scheme we will hopefully give children the confidence to strive for any career they want regardless of background."

Newsletter 4

Every few months we produce a newsletter to keep you up-to-date with the goings on in the studio. If you would like to receive our newsletter simple add your details to our mailing list which can be found beneath the contact & location navigation link titled 'subscribe to regular updates.'

To read our latest stories, news and projects please click here for Newsletter 04!  

Newsletter 3

Every few months we produce a newsletter to keep you up-to-date with the goings on in the studio. If you would like to receive our newsletter simple add your details to our mailing list which can be found beneath the contact & location navigation link titled 'subscribe to regular updates.'

To read our latest stories, news and projects please click here for Newsletter 03! 

Newsletter 2

Every few months we produce a newsletter to keep you up-to-date with the goings on in the studio. If you would like to receive our newsletter simple add your details to our mailing list which can be found beneath the contact & location navigation link titled 'subscribe to regular updates.'

To read our latest stories, news and projects please click here for Newsletter 02!


Creative Edge Design Ltd